Cookie Policy
How ContentRush uses cookies and similar technologies on contentrush.pro, and how you can control your preferences.
1. Introduction
This Cookie Policy explains how ContentRush Pte. Ltd. (UEN 202971628M), a premium digital marketing agency registered in Singapore, uses cookies and similar tracking technologies on our website contentrush.pro. It should be read alongside our Privacy Policy, which describes how we handle personal data more broadly under Singapore's Personal Data Protection Act 2012 (PDPA).
When you first visit our Website, a cookie banner allows you to accept all cookies, reject non-essential cookies or customise your preferences by category. Your choices are stored for six (6) months and can be changed at any time using the methods described in Section 6 below.
2. What are cookies?
Cookies are small text files placed on your device (computer, tablet or mobile phone) when you visit a website. They are widely used to make websites work efficiently, remember your preferences and provide information to site owners. Similar technologies include local storage, session storage, pixel tags and server-side tags — we refer to all of these collectively as "cookies" in this policy where the effect is comparable.
Cookies may be "first-party" (set by ContentRush) or "third-party" (set by external services such as analytics or advertising providers). They may also be "session" cookies (deleted when you close your browser) or "persistent" cookies (remaining on your device for a defined period).
3. Cookie categories
We group cookies into four categories. Essential cookies are always active. Analytics and marketing cookies are placed only with your consent.
3.1 Essential cookies (strictly necessary)
These cookies are required for the Website to function and cannot be switched off. They enable core features such as page navigation, security, cookie consent storage and form submission. Without them, services you request cannot be provided. Because they are strictly necessary, they do not require consent under applicable guidance, though we still inform you about them here.
3.2 Analytics cookies (performance)
Analytics cookies help us understand how visitors interact with our Website — which pages are viewed, how long sessions last, where traffic originates and whether users encounter errors. This information is aggregated and used to improve site structure, content and user experience. Analytics cookies are optional and require your consent.
3.3 Marketing cookies (targeting)
Marketing cookies may be used to measure the effectiveness of our own advertising campaigns, build anonymised audience insights and, where applicable, deliver relevant ContentRush messaging on third-party platforms. These cookies are optional and require your consent. We do not use marketing cookies to sell your data to third parties.
3.4 Preference cookies (functional)
Preference cookies remember choices you make — such as cookie consent settings, language preferences or dismissed notifications — to provide a more personalised experience. Some preference cookies are essential (e.g. storing your consent decision); others are optional.
4. Cookies we use
The table below lists the principal cookies and similar technologies used on contentrush.pro as of the last updated date. Actual cookies may vary slightly as we update our Website or vendor configurations.
| Cookie name | Category | Vendor | Purpose | Duration |
|---|---|---|---|---|
cr_cookie_consent |
Essential | ContentRush (first-party) | Stores your cookie consent preferences (accept, reject or custom) | 6 months |
cr_session |
Essential | ContentRush (first-party) | Maintains session state for form security and navigation | Session |
_ga |
Analytics | Google LLC | Distinguishes unique users for Google Analytics 4 reporting | 2 years |
_ga_* |
Analytics | Google LLC | Persists session state for Google Analytics 4 | 2 years |
_gid |
Analytics | Google LLC | Distinguishes users for 24-hour analytics windows | 24 hours |
_fbp |
Marketing | Meta Platforms, Inc. | Tracks visits across websites for Meta advertising measurement | 3 months |
_gcl_au |
Marketing | Google LLC | Stores Google Ads click information for conversion tracking | 3 months |
li_sugr |
Marketing | LinkedIn Corporation | Browser identifier for LinkedIn advertising and analytics | 3 months |
Google Analytics data may be processed in the United States and other jurisdictions. Google provides opt-out tools described in Section 6. Meta and LinkedIn cookies are deployed only when you consent to marketing cookies via our banner.
5. How we obtain consent
On your first visit to contentrush.pro, a cookie banner appears at the bottom of the screen with three options:
- Accept all — enables essential, analytics, marketing and preference cookies;
- Reject all — enables only essential cookies required for site functionality;
- Customise — opens a panel where you can toggle analytics and marketing cookies individually before saving.
Your selection is stored in the cr_cookie_consent first-party cookie for six (6) months. After expiry, or if you clear your browser cookies, the banner will reappear on your next visit. Non-essential scripts are not loaded until you provide consent.
6. How to opt out or change preferences
You can manage cookies through several methods:
- Cookie banner — clear the
cr_cookie_consentcookie in your browser settings and reload the page to see the banner again, then choose your preferred option; - Browser settings — most browsers allow you to block or delete cookies. Consult your browser's help documentation for instructions. Note that blocking essential cookies may impair Website functionality;
- Google Analytics opt-out — install the Google Analytics Opt-out Browser Add-on or enable IP anonymisation where supported;
- Google Ads settings — manage personalised advertising at Google Ads Settings;
- Meta settings — adjust ad preferences at Meta Ad Preferences;
- LinkedIn settings — manage advertising data at LinkedIn Advertising Settings;
- Email request — contact [email protected] with the subject "Cookie preferences" for assistance.
Opting out of cookies does not opt you out of all data processing. Some analytics may still occur at an aggregated server level. For broader data rights, see our Privacy Policy.
7. Third-party vendors
The following third-party vendors may set cookies on our Website when you provide consent:
- Google LLC — Google Analytics 4 and Google Ads conversion tracking. Privacy policy: policies.google.com/privacy
- Meta Platforms, Inc. — Meta Pixel for campaign measurement. Privacy policy: facebook.com/privacy/policy
- LinkedIn Corporation — LinkedIn Insight Tag for B2B audience analytics. Privacy policy: linkedin.com/legal/privacy-policy
ContentRush selects vendors with reasonable data protection practices but does not control how third parties process data on their own platforms. We encourage you to review each vendor's privacy documentation.
8. Updates to this Cookie Policy
We may update this Cookie Policy when we add or remove cookies, change vendors or respond to regulatory guidance. The "Last updated" date at the top reflects the most recent revision. Material changes will be communicated via an updated cookie banner or a notice on our Website. We recommend reviewing this page periodically.
9. Contact
For questions about our use of cookies, contact:
ContentRush Pte. Ltd.
100 Peck Seah Street, #10-18, Singapore 079333
Email: [email protected]
Phone: +65 6612 9348
Related policies: Privacy Policy · Terms of Service · Legal imprint